Author = Mohsen Behnam
The Evaluation of Sport Management Science-Research Articles in Iran Specialist Journals

Volume 8, Issue 1, May 2016, Pages 35-55

Seyyed Nasrollah Sajjadi; Zahra Hashemi; Mohsen Behnam; Hamid Reza Ahmadi; Hossein Bakhshandeh


The Effect of Selected Marketing Mix Elements on Brand Equity Dimensions in Sport Services

Volume 7, Issue 3, November 2015, Pages 113-127

Majid Jalali Farahani; Mohsen Behnam


The Effect of Brand Credibility on Brand Perception Variables in Sport Products

Volume 7, Issue 1, May 2015, Pages 113-124

mohsen Behnam; Leila Khorrami; Narges Fasih