Sport Physiology & Management Investigations

Sport Physiology & Management Investigations

Keywords = Brand Association
Number of Articles: 4

Designing a Spectator-based brand equity model in the Premier League Football Clubs

Volume 14, Issue 2, Summer 2022, Pages 9-21

Reza Faraji, Hossein Rajabi Noush Abadi, nasrollah sajjadi, majid jalali

The Influence of Brand Equity and Fan's Team Identification on Brand Extension of Esteghlal and Persepolis Football Teams

Volume 12, Issue 4, Winter 2021, Pages 9-21

Ali Benesbordi, Mohammad Khabiri, Majid Jalali, Mahmood Goodarzi

The Study of Factors Affecting Loyalty to Fan-Based Brand Equity(FBBE) in Iran Football Super League Clubs

Volume 9, Issue 2, Summer 2017, Pages 35-49

Mohammad Rasoul Khodadadi, Abolfazl Farahani, Hamid Ghasemi, Habib Honari

A Study of Brand Association Model from Viewpoints of Fans of Iran Football Premier League

Volume 8, Issue 2, Summer 2016, Pages 71-83

Vajihe Javani, Mohammad Ehsani, Mojtaba Amiri, Hashem Kouzechian